Яндекс.Метрика

Новые поступления

Kevin  Kruse We. How to Increase Performance and Profits through Full Engagement kevin  kruse we  how to increase
Achieve a fully engaged workforce What if every single employee-every single one-worked in their dream job, utilized their best talents, worked with an inspirational leader and was fully engaged in their role? For companies, this scenario leads to breakthroughs in productivity, customer service, profitability, and shareholder value. For individuals, it means better health, stronger relationships with family and friends, and greater happiness. We sketches the landscape of today's changing job environment and gives managers and individual employees alike a road map to full engagement. Anchored with specific metrics, based on studies of 2 million people, includes engagement, retention, customer loyalty, and profitability Scientific research and academic insights are translated into actionable steps Authors have extensive experience in cutting-edge human resources solutions Achieve breakthrough results for yourself and your organization with the power of full engagement from We.
1525.58 RUR
Kevin  Gaskell Inspired Leadership. How You Can Achieve Extraordinary Results in Business kevin  kruse we  how to increase
Elevate your leadership to achieve the extraordinary Inspired Leadership is the essential guide to performing at the highest level every day. As CEO of Porsche, author Kevin Gaskell led the company from near-bankruptcy to the most profitable car company. During his four years at BMW, the company saw 80% growth in sales and 500% increase in profitability. Good leaders get results and great leaders get great results—but Inspired Leaders get extraordinary results, turn around companies, ensure people development and turn brands into household names. This book shows you how to become an Inspired Leader. Workable strategies, practical frameworks, and real-world essential skills give you a concrete curriculum for success, while anecdotes and examples drawn from the author's experiences illustrate important concepts in action. Inspirational, aspirational, and deeply instructional, this guide will become your go-to resource for navigating the leader's role. From tricky situations to everyday interactions, you'll learn the skills and outlook you need to take your leadership to the next level. Learn what Inspired Leadership looks like in terms of results Discover the key factors that separate Inspired leaders from the merely «great» Adopt the tools and processes that get extraordinary results in the real world Understand the essential core of high performance, and incorporate it into your day-to-day Quality leadership is the difference between success and failure, but Inspired Leadership is the difference between success and world-class performance. It requires 360-degree attention, laser focus, authentic relationships, and a rock-solid understanding of the leader's role. When you're ready to achieve the extraordinary, Inspired Leadership is the resource to keep within arm's reach.
1467.49 RUR
Kevin  Hogan The Secret Language of Business. How to Read Anyone in 3 Seconds or Less kevin  kruse we  how to increase
The Secret Language of Business reveals the secrets of body language and nonverbal communication. Successful professionals need more than just good communication skills, you also need the ability to interpret the nonverbal signals that everyone displays. You’ll learn how to master and manipulate your own body language, read the body language of others, and influence people through your new skills and perception. No matter what business you’re in, this is a valuable guide to achieving more in life and business.
1525.58 RUR
Kevin  Hogan The Science of Influence. How to Get Anyone to Say Yes in 8 Minutes or Less! kevin  kruse we  how to increase
Get customers, clients, and co-workers to say «yes!» in 8 minutes or less This revised second edition by a leading expert of influence continues to teach a proven system of persuasion. Synthesizing the latest research in the field of influence with real-world tested experiences, it presents simple secrets that help readers turn a «no» into a «yes.» Every secret in this book has been rigorously tested, validated, and found reliable. Learn dozens of all-new techniques and strategies for influencing others including how to reduce resistance to rubble Make people feel instantly comfortable in your presence Decode body language, build credibility, and be persistent without being a pain Expert author Kevin Hogan turns the enigmatic art of influence and persuasion into a science anyone can master The amazing secret of The Science of Influence is its simplicity. After you read this book you will immediately understand why people say «no» to you and learn how to turn that «no» into a «yes» from that moment on.
1219.85 RUR
Kevin  Nalty Beyond Viral. How to Attract Customers, Promote Your Brand, and Make Money with Online Video kevin  kruse we  how to increase
Promote your product using the most visceral form of social media-online video Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Beyond Viral gives you the tools and tricks to successfully use online video to reach your business goals. Author Kevin Nalty is the only career marketer who doubles as one of the most-viewed YouTube comedians Foreword by veteran vlogger David Meerman Scott First-hand case studies of leading brands include Microsoft, Starbucks, GE, MTV, Mentos, Holiday Inn, and Fox Broadcasting Learn from the successes of top companies and startups as well as the pitfalls and mistakes many of them are making Online video has huge potential, mostly untapped. Put your business at the forefront of this important medium with the proven methods described by Beyond Viral.
1525.58 RUR
Kevin  Robson Service-Ability. Create a Customer Centric Culture and Achieve Competitive Advantage kevin  kruse we  how to increase
Times have changed. Long gone are our days of being kings of the manufacturing industry, we are now immersed in the world of ‘service’ where the relationship between an organization and the customer is an integral part of the ‘product’ offering. The nation is suffering from a widespread lack of truly customer-satisfying service. We lack the very thing that we need to make this new paradigm work efficiently: service-ability. Organizations of all kinds are facing high customer churn, serious customer antagonism, loss of consumer confidence and plummeting customer satisfaction. Research shows that totally satisfying the customer is the only thing that will secure loyalty and offer significant competitive advantage. Yet still, on a daily basis we encounter service that frustrates us. Whilst the emergence of technology has no doubt brought efficiency to many areas of business activity, including the third sector, it has led to the standardised and indifferent service we regularly receive. We appear to have lost sight that people do business with people. Through efficient technology, our organisations may be serviceable but they are not service able. The arrival of Generation Y and the developments in social media, provide businesses with a whole new way to engage with their customers, but also provide a new way for customers to rate companies, products and services: not always in a positive manner. ‘Like’ or ‘#Fail’ have become part of our social language. Organizations that refocus on the need to treat customers in a way that satisfies them, and not the technology, will have better customer retention, lower costs of replacement and will build their brand value through better reputations. Service-Ability delves deeply into these areas to show how today’s managers need to re-think the way we structure, manage, lead and organize our companies to achieve total ‘customer-centric’ work cultures that develop lasting relationships with customers.
2751.54 RUR
Kevin  Duncan Tick Achieve. How to Get Stuff Done kevin  kruse we  how to increase
How many times have you thought of something crucial to do and then forgotten it completely? That's why people invented lists. And very useful they are too. If, and only if, they are used effectively. Put thirty things on a list, and it becomes too daunting. Put three things on, and there's no point in having a list. And so we have refined the art of list writing to allow for about ten or twenty things to do. But in truth, most lists are rubbish. Randomly assembled, they do little to help the author navigate their way through the maze of stuff to do. After all, the only point of a list of things to do, is to get things done. Tick Achieve does just that. It shows you how to get stuff done, with lots of little techniques tried and tested on scores of individuals over 25 years. This includes the cathartic and highly effective process of writing a list of what you are not going to do. The author has trained hundreds of people in the art of getting stuff done. There is no Big Plan as such (contrary to what many other books suggest). It's all about details, and they can be very easy to implement. Little things can make a massive difference. Once you get the hang of it, life gets easier. In a business context, and personally. You can sleep better and worry less. Concentrate on the things that matter, and leave out the trivia and irrelevant. Learn how to celebrate little bits of progress, look down your list, tick off a job well done, and shout Tick Achieve! EXAMPLE CHAPTER OUTLINE 1. BUSINESS INTELLIGENCE «I'm too busy, I'm in a meeting»: professional time wasting and how to avoid it Teams; what's the point? The problem with the business world: other people How to think more and worry less How being organised lets you take it easy Action not activity Outcome not output "If I do x, then y will happen…' 2. STRAIGHT TALKING AND GETTING STUFF DONE Permission to talk straight Cliché and jargon red alert list How to get to the point and get everything done quickly Some ways to say no politely How to liven up boring meetings Spotting business bull**** Cutting through it and moving on 3. LEAVE IT OUT Less really is more How eliminating issues gets to faster answers in business Write a list of what you are not going to do Improving your time management Simplifying everything Being totally objective about the past How leaving it out forces the issue 4. ONE IN A ROW How breaking big problems down into small tasks really works How to eat an elephant – in stages Knock 'em down one at a time Rapid sequential tasking: an alternative to multi-tasking The one-touch approach Tick, achieve, move on 5. LOOK LIVELY! The value of energy: in business, and in life generally Getting your attitude right Why lazy people are unhappy people Speed, that's the thing Spotting pointless people Ditching the time wasters Don't waste time yourself: beware aimless net surfers Cuttin
1525.58 RUR
Kevin  Duncan Start. How to get your business underway kevin  kruse we  how to increase
Start is a one-stop guide to getting your business of the ground. Written by someone who has actually been there and done it, it gets straight to the heart of launching your business, with no-nonsense ideas to help you start out with confidence and a clear direction. Pick up some essential tips like: * Start with the idea. What is it and how will it realise your ambitions?What is the long-term plan? If you don't know where you are going then you won't get there. * Simplicity is the key. Don't overcomplicate things so that the idea is pecked to death by ducks. If you can write it on a postcard and explain it to your mum, then you can get started. * Make clear plans. Draw up One-page business and personal plans to work out what you want in the simplest and clearest possible way. * Decide what you want. Flush out whether you are building to sell, or just want the business to fund your lifestyle, then take the leap of faith and get it underway. Work hard, but don't confuse being busy with being effective. * Learn from experience. Realise when you are gaining speed but losing altitude, and have the courage to change things when they aren't working well. All vital stuff, packaged and presented in a way that will help you put it into practice right away. So what are you waiting for? It's time to Start.
1525.58 RUR
Allan Roth S. How a Second Grader Beats Wall Street. Golden Rules Any Investor Can Learn kevin  kruse we  how to increase
Straightforward strategies from a successful young investor In How a Second Grader Beats Wall Street, you'll follow the story of Kevin Roth, an eight-year-old who was schooled in simple approaches to sound investing by his father, seasoned financial planner Allan Roth, and discover exactly how simple it can be to become a successful investor. Page by page, you'll learn how to create a portfolio with the widest diversification and lowest costs; one that can move up your financial freedom by a decade and dramatically increase your spending rate during retirement. And all this can be accomplished by using some common sense techniques. Along the way, Kevin and his dad discuss fresh, new approaches to investing, and detail some tried-and-true, but lesser known approaches. They also take the time to debunk the financial myths and legends that many of us accept as true, and show you what it really takes to build long-term wealth with less risk. Discusses how to design a portfolio composed of a few basic building blocks that can be «tweaked» to fit your personal needs Addresses how you can reengineer your portfolio in order to stop needlessly paying taxes Reveals how you can increase returns, regardless of which direction the market goes, by picking the «low-hanging fruit» we all have in our portfolios With just a little time and a little work, you can become a better investor. With this book as your guide, you'll discover how a simpler approach to today's markets can put you on the path to financial independence.
914.12 RUR
Kevin  Duncan What You Need to Know about Starting a Business kevin  kruse we  how to increase
Ever wanted to be an entrepreneur? Ever wanted to control what you do, when you do it and stop just making money for someone else? Now is your chance. Starting up a business has never been more exciting. This book explains what you really need to know to make your business a success: • How you'll know if you've got a good idea • The practicalities of setting up a company • How to manage the money • How to sell what you do • How to make sure you stay soon through it all. This is the book you need to swagger into the Dragon's Den full of confidence. Introduction Chapter 1 – The Idea Chapter 2 – The Business Plan Chapter 3 – Systems, Tools and Legalities Chapter 4 – Money Chapter 5 – Sales & Marketing Chapter 6 – People Chapter 7 – Growth and Staying Power Chapter 8 – Lifestyle
1345.2 RUR
Kevin  Clancy Your Gut is Still Not Smarter Than Your Head. How Disciplined, Fact-Based Marketing Can Drive Extraordinary Growth and Profits kevin  kruse we  how to increase
Praise for Your Gut Is Still Not Smarter Than Your Head «Too many companies treat marketing as a communication exercise to help sales move a few more cases of product out of the door. Your Gut Is Still Not Smarter Than Your Head demonstrates that marketing, properly understood, is your company's engine for spotting opportunities and nurturing them to produce long-term profitable growth.» -Philip Kotler, author and S.C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management «Clancy and Krieg debunk the popular myth that marketing is all instinct and hocus pocus. Here's a practical approach to marketing strategy and tactics that can drive profitability and growth. There are no 'blink' shortcuts here-this is the real work of transformational marketing, laid out in a practical, concise guide that every true marketer should read!» -Susanne Lyons, Chief Marketing Officer, Visa USA «Clancy and Krieg have written a comprehensive and highly compelling how-to book for the marketing community that says: wake up and look at the facts! It's a must-read for every professional marketer who aspires to breakthrough performance.» -Joseph V. Tripodi, Chief Marketing Officer, Allstate Insurance Company «Bold moves require more facts in this fast-paced era. This book is a must-read for the risk tolerant!» -Jon Luther, CEO, Dunkin' Brands, Inc. «Fact-based marketing is the best way to reinvent marketing, and Clancy and Krieg provide the blueprint to do it.» -Bob Liodice, President and CEO, Association of National Advertisers «The authors demonstrate forcefully and dramatically-with numerous examples-how great, even just good, analysis leads to legendary marketing strategies.» -Don Sexton, Professor, Columbia Business School, and author of Trump University Marketing 101
1831.3 RUR
Kevin Cashman Leadership from the Inside Out. Becoming a Leader for Life kevin  kruse we  how to increase
Leadership from the Inside Out, Kevin Cashman’s breakthrough business bestseller that clearly connected personal growth to leadership effectiveness, is now completely revised and updated with: • an explosion of new validating independent research • impressive new case studies • new tools and practices • an even more powerful virtual coaching experience  Still framed in seven simple yet profound “mastery areas,” this book serves as an integrated coaching experience that helps leaders understand how to harness their authentic, value-creating influence and elevate their impact as individuals, in teams, and in organizations. Cashman demonstrates that his trademark “whole-person” approach—we lead by virtue of who we are—is essential to sustained success in today’s talent-starved marketplace and provides a measurable return on investment. For everyone from CEOs to emerging leaders, this long-awaited second edition advances the art and science of leadership and is even more relevant today than when it was first published.
1398 RUR
Kevin Hanegan Custom CGI Scripting with Perl kevin  kruse we  how to increase
The only one-stop resource for Web developers and programmers This book is an indispensable resource for Web developers and programmers who program CGI applications in Perl. It is designed to function as both a comprehensive reference to the fundamentals and a hands-on tutorial with detailed examples on creating and customizing CGI applications for the Web. Readers learn how to set up a server for integrating CGI scripts, how to work with HTTP variables, and other important CGI basics. They get a complete review of all the Perl syntax needed to create CGI programs and learn how to upload and test scripts and how to use libraries effectively.
2445.2 RUR